Pull Up Challenge
The crowd favourite. Guests compete for max reps. Photogenic, competitive, and addictive.
Lagos · Nigeria
Event Booking
in Lagos
Lagos' most engaging brand activation and event entertainment experience. We bring physical challenges — Pull Up, Deadhang, Arm Wrestling and Farmers Hold — to your event, and use them to energise your audience and communicate your brand values.
proven audience engagement
Event activation specialists operating across all major areas in the city including Victoria Island, Lekki, Ikoyi, Ikeja, Surulere, Yaba, Ajah and Eti-Osa. We also travel for activations in Abuja, Port Harcourt and other cities across Nigeria.
Have a venue in mind? Tell us and we'll bring the full setup to you.
- Brand Launches
- Corporate & Team Days
- Festivals & Concerts
- Parties & Raves
Our Activation Games
Deadhang Challenge
Timed. Brutal. Unforgettable. Guests hang for as long as they can while the crowd counts. Works perfectly where you need every level of fitness included.
Arm Wrestling Table
Head-to-head competition creates instant energy. Perfect for concert sidelines, festival activations, and brand launches.
Farmers Hold Challenge
A grip strength test that looks simple and tests everyone. Crowds love watching people try and fail — which means more time with your brand, more content, and more laughter.
All four games can be booked together as a full brand activation package or individually for smaller events.
How Dare To Live Works
We don't just set up games. We build a brand activation experience around them.
Branded Setup — Our host arrives at your event with a fully branded setup: pull-up bar, deadhang station, arm wrestling table, or farmers hold rig. You choose the games.
Curated Engagement — As each guest steps up to compete, we curate audience engagement that keeps the energy at maximum throughout the activation.
Activated Audience — The result is an audience that's physically activated, emotionally engaged, and talking about your brand long after the event.
Full Event Recap — Every activation is documented with photo and video content — a full event recap you can use across social media and internal communications.
